Insights

Dealing with declining footfall

A drop in UK High Street footfall The latest figures show that UK High Street footfall continued to decline towards the end of the summer, with August experiencing a 2.6% drop according to BRC-Springboard figures reported by Retail Systems. Retail parks fared better, with footfall increasing by 1.6%. Regional differences

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The Evolution of Data

Are you up to date with data? It’s a question that catches many retailers off guard. Many have invested in great data collection technology, and will point to the wealth of information they have as a positive step for their business. But what can you do with that data? What’s

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How do deal with the ‘known unknown’?

Shoppers, the Known Unknown A question we are often asked by retailers that already collect plenty of data is ‘how do we use our data to improve customer experience in-store?’. Having a lot of data is great, but if you can’t use it to make meaningful changes based on solid

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The omni-channel opportunity

On the face of it, omni-channel is a simple concept. A basic definition is that it relates to a type of retail which integrates the different methods of shopping available to consumers, such as online, in a physical shop or by phone. But shopping habits have changed massively over the

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Next-gen tech: Where’s the competitive advantage?

The Cloud, the Internet of Things, artificial intelligence. These are just the tip of the iceberg when it comes to the new technologies that retailers are investing in. In fact, many retailers have already dipped their toes into the steady stream of new technology and services available to them in

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Taking advantage of the summer surge

A quote often attributed to Mark Twain goes: “Everybody talks about the weather, but nobody does anything about it.” It’s an accurate reflection of the British obsession with the weather. In fact, according to a BBC report, nine in 10 Brits will have talked about the weather in the last

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How to avoid data paralysis

Many managers of retail and hospitality operations will be mulling over the impact that analytics could have on their business. It’s not a surprise that lots of decision makers will want to take time to assess their options to ensure that they are taking the best course of action to

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Dude, Where’s My Data?

Struggling to find the right data to help you boost your business? What if I told you that it has been hiding right under your nose the whole time? As unlikely as it sounds, at Zoined we have seen time and time again that seemingly minor details that are often

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