Bringing clarity to complexity in the world of retail analytics

When you think about your job, what are the things that really slow you down? Email has to be high on the list, meetings and conference calls another, not to mention the follow up emails and conference calls that have to happen because not all the information was available the first time around.

Having the right information to do your job is an imperative if you are going to achieve results. Speed of information is therefore a necessity. But even though we are used to the faster than lightning speed of Google to search the entire Internet we still put up with complex reports that we generate in our own business when we search the data warehouse. Lengthy database queries and endless pages of spreadsheets that tell us everything we could ever need to know in minutiae of detail are abundant. SQL query after query, hour after hour, yet very often with no real ‘breakthrough’ in terms on identifying game changing statistics.

Do you have to deal so much ‘information’ that you just don’t know where to start? Do you simply switch off and run the same queries day after day because that’s easy? Sound familiar?

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At the back of your mind though, there has to be a sense that there must be another way? A way to delve into the information you collect and turn it into really meaningful insight at the click of a button. A way to get real metrics that would transform your business if only you could see the wood for the trees.

Well the good news is that there is a better way. At Zoined we’ve developed a way to interrogate – and we really do mean interrogate – all your data from all of your different data systems to create instant and visual insight.

It’s our clever little tool called Zorbas that sits in the background of our software. It’s capable of searching the data warehouse and bringing back information that will help you do your job in a few seconds. In fact when we tested it on a database that held 2 billion receipt entries it gave us the key piece of information in under 1 second 66% of the time and in 4 seconds or less 95% of the time.

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The value of our speedy data querying capability means that when you work with Zoined you can run reports that are meaningful, reports that uncover the pinch points in your business, reports that enable you to see how you can improve your sales performance, margin, and profitability. And this is all without you needing to look at a single spreadsheet. Instead, we provide the information back to you visually, in easy to understand charts and graphs. Unlike lengthy spreadsheets, pictures bring clarity as they are easy on the brain and speed up decision making.

What’s more Zoined plugs into other enterprise systems. It’s ready to go out-of-the-box, no complex integration project, no costly IT resource. Just information when you need it, how you want it. It’s how brands like Intersport and The Body Shop have been able to shift company performance in a way they never thought possible. So is it time you tried Zoined and reaped the rewards?


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